Bruce MillerinBrand StoryMarketing got you stumped? Start with Touchpoints.To get your startup off the ground, you don’t need analytics — just an engaging brand story and a small universe of touchpoints.Oct 10, 2020Oct 10, 2020
Bruce MillerinBrand StoryHow to Create a Sophisticated Logo on a Shoestring BudgetThis step-by-step method will create a logo that drives your brand story- just like working with a big bucks agency.Oct 9, 2020Oct 9, 2020
Bruce MillerinBrand StoryBuild a Brand-Driven Web Site in Four Easy StepsThis shoestring approach turns your three-minute pitch into a Web site that engages customer desire.Oct 9, 2020Oct 9, 2020
Bruce MillerinBrand StoryDevelop Your Brand Superpower: The Elevator PitchIf an elevator pitch in the men’s room can launch a tech company — a three-minute pitch can boost your brand, too!Sep 15, 2020Sep 15, 2020
Bruce MillerinBrand StoryCreate a Love Relationship with Your CustomersHow to Build a Brand Story Platform to Create a Consistent and Engaging Customer ExperienceSep 14, 2020Sep 14, 2020
Bruce MillerinBrand StoryHow to Succeed at the Name GameMore science than art — here’s how to select the perfect business name when every domain is taken.Sep 11, 2020Sep 11, 2020
Bruce MillerinBrand StoryOn Your Marks, TRADEMARK!When to apply for a trademark, and doing it without a lawyer.Sep 11, 2020Sep 11, 2020
Bruce MillerinBrand StoryPosition Your Brand in Seven Easy StepsDifferentiate Your Brand in a Crowded Marketplace using the Brand Story Workshop.Sep 9, 2020Sep 9, 2020
Bruce MillerinBrand StoryConnecting to Your Target CustomerHow to Align Your Start-up to the Customer Most Likely to Buy Your ProductSep 9, 2020Sep 9, 2020
Bruce MillerinBrand StoryBrand Positioning: A Brief HistoryIf you want to become a lawyer, you start with the Magna Carta. As a budding brand guru, it helps to know your Mad Men history.Sep 9, 2020Sep 9, 2020